ISM - The Higher Marketing Institute


ISM is the ABILWAYS group subsidiary specialising in marketing, digital, sales and professional effectiveness.

With over 300 external consultants, ISM offers 400 training courses in Paris, Bordeaux, Lyon and Nantes.

ISM provides practical material that is immediately applicable to your work :

Marketing & Digital

Sales & purchases


Professional effectiveness

Learning on evenings & weekend

Drawing on a wealth of experience, ISM trainers have designed training paths that provide all the skills required to carry out a job or to enter a new position.

Coaching and support services are also offered which enable action and progress plans to be implemented.


An FFP member and ISQ-OPQF certified to issue Certificates Professionals FFP in its areas of qualification, ISM offers 17 trainings certified by CP FFP.

OPQF logo FFP logo CP ffp logo
All ISM certificate programmes


See the full ISM range

ISM Catalogue
Consult ISM website

Contacts for

Tel: +33 (0)1 43 72 64 00

Tel: +33 (0)1 43 72 64 00